Valentine's Day Sale Banner for indoor use
Valentine's advertising campaign
Project scope + details
Project Type: In-house advertising and marketing campaign
Project Objectives: To promote a 3-week sale prior to Valentine's using new graphics that built upon the company's recent visual rebranding as more modern, exciting and elegant than its previous iterations.
Banner that was featured on the company's main webpage.
Project Solution: From the foot-traffic success of Black Friday and Boxing Day, the company decided to make themed sales events a routine part of the marketing plan. Since this was the company's first official Valentine's Sale, multiple graphics were created to promote on as many different platforms as possible: on Facebook and Twitter, mall websites, tabletop ads, countertop ads, and indoor banners.
Valentine's Day Graphic for Coquitlam Table Top Sign
Valentine's Facebook Graphic; several were made in series featuring different heart-shaped pendants and prices to post in weeks leading up to the final day of the sale.